GDL MEMBER BENEFITS

A key advantage for the Members of the GDL Network is the sizeable reductions in cost available from a variety of different sources.
By joining together in a consortium and with GDL support, our members achieve and implement the following..

Greater Buying Power
Cut costs considerably through bulk buying.
By combining our group purchases on consumables, machines and equipment, we can buy at very competitive prices from the industry’s leading brands; renowned for their superior quality and innovations. This enables our members to retain excellence in their field while maximising profits.
Collaborative
Sharing Ideas and Solutions
Meeting at least three times a year, the whole membership is given the opportunity to discuss a wide variety of topics, share ideas and plan a joint strategy for the future. There is an enormous wealth of expertise within the Membership and because Members do not compete with one another, they are prepared to share this expertise.
Professional HR Advice
Employment Laws / Health and Safety Issues
Through membership with the BPiF Membership, Members also benefit from professional help and advice on matters relating to Employment Law and Health & Safety. The service provides telephone and on-line consultancy on these matters including drafting employment contracts and advice on dealing with employee disputes. In addition, Members receive an annual visit from BPIF consultants to check Health & Safety issues as well as any employment law concerns.

Effective Marketing Solutions
Centralised Marketing Dept.
Working together, we can help to formulate a strategic marketing plan for your business. Through marketing communications, campaigns and brand building, we will help your business to grow, building relationships, customer loyalty and new business. Bespoke services include multi-touch cross media campaigns, website/ microsite design, brochures, eshots, direct mail, exhibition stands.
Shared Promotional Material
Eshots, Flyers, Catalogues..
In addition to bespoke marketing requirements, we also develop group marketing collateral, useable by every Member. These contain the same content, with front and back covers individually customised with Member branding etc. This offers considerable cost saving in the production of promotional literature. Suppliers very often support this financially, which provides our Members with the benefits of unique material at a subsidised cost.
Design
Graphic Design, Illustration and Websites
Our dedicated design team are on hand to meet all Members creative requirements. We have the skills in our team for graphic design and illustration, for creativity online, offline, above and below the line. From branding & brand communications, through to fully functioning websites and events. We deliver tangible results for our Members, build customer loyalty and grow their client base.

HP GOLD PARTNER

We are proud to have been recognised as an elite group of businesses nationwide to be certified HP Gold Partners. As HP Preferred Partners, this Gold status enables us to sell HP Designjet and Latex machines through our Members.

To find out more, please visit the website.

hpdesignjet.net

MARKETING SUPPORT

We can help formulate your marketing plans and create the required collateral for you.

Creative Solutions!

We can help formulate your marketing plans and create the required collateral for you.

Eshots

Everything you’ve come to expect and a little bit more.

GDL are here to create engaging campaigns for our Member; building personalised eshots with content your customers will want to read.

Flyers & Brochures

Whether you require postcards, invitations, flyers or brochures to support your campaign, we can create these for you, adding Purls, promotional sites and QR codes to maximize response rates where required.

These can be fully personalised or generic, targeting existing customers or prospects. We can even generate bespoke documents, if Kelly likes pink, she can have it in pink!

Invites & Promos

Using Cascade, we can organize any size of event.

From design to build, invitations to event passes, we can create every element of your tradeshow, in-house exhibition or seminar targeting existing clients or prospects.

Exhibition Stand

We provide a complete solution for exhibition and events.

From preliminary conceptual consultations through to printing and installation, we’ll guide you every step of the way.

From direct mailer invites and leaflets, through to the event photo-book and everything in between!

Illustration

We have our own in-house graphic artists.

If you’ve ever trawled through online photo libraries hopeslessly looking for the perfect image to support your message, we know your pain. Which is why we proudly boast the services of our very own in-house graphic illustrators who are able to create bespoke images that will more than match your imaginations.

Design

Any marketing campaign is led by design and we have the guys for the job.

From conception to live, we can create, design, illustrate and build… the whole caboodle. Or, if you have your designs ready to go, we can use them to implement a campaign strategy, whether that be a straight forward eshot or a multi touch campaign.

WEBSITES

From microsites to complete websites, our team of web graphic designers can create and build a website that will engage customers, keeping up with trends, maximising user experience and enhancing brands and services. All sites are fully optimized and we can also provide hosting solutions.

This custom-built approach to websites give Members the ability to control their own product range, services and price structure.

Here are a few sites we have created..

hpdesignjet.net

aperturebooks.com

cascadecrossmedia.com

minprint.co.uk

CASCADE CROSS MEDIA

Harness the Power of Cross Media

Cascade allows us to create, personalise and automate multi-touch marketing campaigns with full analytics for individual members and/or group activity. Using our Cascade software, we are able to design and build PURL’s, eshots, personalised DMs, product launch packages and much much more. We are able to track response rates, real time and manage all data received, ready for further campaigns in the future.

Join GDL and offer Cross Media Services to your customers.

Find out more

DATA CAPTURE & MANAGEMENT

Land that elusive big fish.

The key to a successful marketing campaign is ensuring your material is seen by the right people. GDL provides Members with up-to-date business information. Our lists are customisable to ensure you are targeting the right people with decision making ability. From core sectors within our industry as well as new markets in alternative industries we can provide the right information giving you a powerful route to new customers..

Director Information
Full Address Details
Telephone Number
Credit Rating & Limit
Geographical Location
Business Description
Number of Employees

We are also able to support new and existing members in data cleansing, data enhancement and data collection, allowing you to build concise information for future campaigns.

Not bad hey?

TRAINING

Training personnel is essential for business, it keeps you at the top of your game, boosting productivity, profitability and increases motivation levels of employees.

GDL offers training for the group in areas that are required, defined by the Members. Whether this is training for managers, line managers, sales representatives, marketers or designers, we are able to source the right training and hold it in-house for the group at competitive prices.